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In the game where love means nothing, love for the game means everything.
Love Game is a Bay Area based lifestyle brand that brings together our love for tennis and fashion. Our hope is to spread the beauty of tennis, while at the same time improving the diversity, inclusivity, and accessibility of the sport. And beyond tennis, no matter your sport, your lifestyle, your hustle, we believe it always starts with love for the game.
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Arthur Fils: Never Scared
Arthur Fils played freely and without fear in the 2024 Hamburg Open final, winning his second tour level title, and is channeling his inner Bernie Mac to send a clear message to the rest of the tour.
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Wimbledon Wrap Up
Wimbledon 2024 put us through the wringer, emotionally speaking. This brutal yet beautiful sport had us grinning one minute and tortured the next. Wimbledon’s magic is still alive and kicking, proving once again why it’s the crown jewel of tennis.